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Our Managers

Our Chief Executive and Operations Director are responsible for delivering the strategy and policies as agreed by the Waverley Housing Board.  They are supported by a Senior Management Team assigned to manage the delivery and smooth day-to-day running of operations.

Fraser Kelly       Chief Executive

I was delighted to get the opportunity to join Waverley Housing in January 2018 following a 6 year stint as Chief Executive of Social Enterprise Scotland.   Prior to that, from 2004 through to 2011, I held the post of Chief Executive with Glasgow South East Regeneration Agency which was formed from a merger of Castlemilk Economic Development Agency and Gorbals Initiative.    I joined CEDA from Inverclyde Council where I had been working as Head of Economic Development between 1998 and 2004.

In each of those roles I have worked with, and learned from, some outstanding organisations and formidably talented people, particularly, in the social housing sector.  I’m thrilled now, to be part of Waverley Housing, a well governed, well managed and high performing business.  Undoubtedly though the attraction was to join an organisation, and sector, which puts people at the heart of everything it does.   I live, with my family, in the Scottish Borders and am a Board member of Resilient Scotland and previously have been a Board member of Cassiltoun Trust and Berwickshire Housing Association.

Gregor Booth - 130 x 170

Gregor Booth Operations Director

Before joining Waverley Gregor worked for Hanover(Scotland) Housing Association as Director of Housing and Care Services.  He has a BA Honours Degree in Administration and has obtained the Chartered Institute of Housing Professional Qualification.

Gregor moved to Waverley in July 2015 in the post of Operations Director and has responsibility for the Senior Management Team. A key objective is to build on and develop the good work carried out by Waverley staff in meeting the current and future needs of our customers.


Lenore Suddon Housing Services Manager

Previously employed by Link Housing as Private Sector Housing Manager, Lenore’s experience covers allocations; anti-social behaviour, tenant participation and training.  She has also worked with the Chartered Institute of Housing as a Professional Development Officer and has a degree in Housing & Sustainable Communities.

Lenore, who joined Waverley Housing in September 2012 leads, manages and supports the Housing Services Team in delivering an efficient and responsive service.


Margaret Hogg 130 x 170

Margaret Hogg Business Support Manager

Margaret is the longest serving member of the Management Team, having been with the Company since its inception in April 1989, initially as Office Manager progressing to Housing Services Manager  in 2003 after graduating in Housing from Heriot Watt University.

Margaret is now the Business Support Manager where her key responsibilities are  servicing the Executive Team and Board, Human Resources, Performance and Risk Management.  She is also responsible for project work ensuring continual service improvement for the benefit of tenants and other stakeholders.


Reuben Basak

Finance Manager

Reuben joined Waverley Housing in 2004 and manages the Company’s Finance Team.  He is responsible for the production of key management information including Annual Budgets, Management Accounts and Financial Plans.

Reuben has over 25 years’ financial experience in a variety of sectors including manufacturing, service industry and education. Reuben also manages and directs the provision of ICT Systems throughout the Company.


Carole Yallop

Carole Yallop Property Services Manager

Carole has worked with Waverley for 19 years in a variety of roles and has acquired a wealth of knowledge of the organisation and stock.  Carole has had the opportunity to work extensively in both Housing and Property Services which has aided her understanding of the challenges and pressures an RSL is under through regulation and forever changing legislation.

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